We are now on the cusp of entering the 2016 holiday season and we here at Quick Response Digital Marketing would like to remind our loyal readers to optimize the content of their websites by hiring a qualified SEO Salt Lake City business. The holiday season is a hotbed of web traffic and in order to attract the most visitors to your website it is of vital importance that all the techniques and tricks of the trade be used to capitalize upon this potential increased traffic.

One technique an SEO Salt Lake City will employ for your website is to set up a link farm in order to drive traffic to your website. The way a link farm works is pretty straight forward. Essentially a link farm is a group of websites created for the purpose of imbedding links back to the website whose content it is the intention of the link farm to optimize. The reason for this is because the web bots employed by search engines to determine what websites are relevant relative to a particular key word measure relevance by counting the number of links which point to that web site. The logic behind this revolves around the assumption that the more links pointing to a particular site indicates that that website contains information considered to be important to other people or at least the people who linked back to the website.

Once your website’s content has been optimized through the use of a link farm you can then sit back, relax and watch the web traffic roll right in. Some people consider link farms to be an underhanded SEO technique. Certainly search engines try to identify search engines in order to not count them for the purposes of website list rank in response to specific key words.