When marketing on your social media accounts it can be confusing. Knowing what to share, when to share, and what people are interested in can be a tricky process. Especially now when Facebook, Twitter and so many others have their own algorithm that decides when and what your friends or followers see. We have come up with 14 tested social media marketing strategies that are sure to help you in your social media marketing efforts.

1. Commitment. The first thing it takes is commitment. Social media marketing isn’t something that can be overlooked. It takes time and effort but is well worth it in the end.
2. Position yourself to be an expert. If you are sharing information that isn’t of value no one will listen. No one wants to listen to someone who doesn’t know what they are talking about. So become an expert in your area and offer advise to your followers.
3. Make it Meaningful. If you aren’t talking about anything meaningful, then again, no one is going to listen. Make sure what you are contributing is relevant to your audience.
4. Quantity isn’t Quality. Keep it simple. Offer small morsels of advice or tips instead of rambling on.
5. Be yourself. No one likes people who only talk about themselves. Instead be authentic. Show your followers your personality by drawing on past experiences and humor.
6. Make conversations. Your social media outlets are a two way street. Give your audience opportunity to talk back, share their experiences, etc.
7. Build relationships. When you comment on your audiences views or opinions that they have shared with you then you can build that relationship of trust.
8. Stay informed. What is popular today many not be popular tomorrow. Staying up on trends will help you be the go to person in your industry.
9. Use multimedia. A picture is worth a thousand words so share photos, videos, etc. to get your message across.
10. Patience is crucial. Social Media success isn’t going to happen overnight. It takes time to cultivate.
11. Consider being a blogger. Most social media leaders maintain a blog too. Social media is the outlet to market their new blog posts and ideas. Consider starting a blog to boost your ROI.

Social media campaigns can be successful if you market it the right way. Make sure you are taking all of these tips into consideration when you are creating your social marketing plan. If you are in need of help creating a social media plan or looking for a virtual assistant to help you execute your plan a local utah seo company can help you. They have all the skills and knowledge to point you in the right direction or to take over your entire social media marketing campaign and make it work for you.